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Advertising

Sweet as

Fortunately, of the 147 complaints about TV advertising it received this year, the Advertising Standards Authority only upheld 14. The remainder, however, shows how much desire there is to ban things. [...]

Plain stupid

In a world of complex markets with millions of buyers, sellers and products, brands provide orientation. This is what brands contribute to civilisation. [...]

Wettbewerb, Werbung und Recht

Advertising is a competitive tool. However, it is often treated with suspicion under competition law. This doctoral thesis argues that restrictions on advertising should be limited to clear cases of misleading and deceptive conduct. [...]